Email systems & support
I set up and improve the systems behind your lead magnets and welcome emails so things run reliably.
What this looks like in practice
Setting up lead magnets and the emails that deliver them
Building simple, reliable welcome sequences
Cleaning up email platforms, tags, and automation logic
Supporting ongoing email so it actually gets sent
Fixing gaps where people fall through or nothing is connected
A clear place to start
Most businesses I work with start here: lead magnet funnel setup. You have something to offer. Maybe a guide, a resource, or an idea. I help you turn it into a working system:
Opt-in connected
Emails written and set up
Delivery working reliably
Basic segmentation in place
This gives you a clean foundation to build from.
Once it’s working, we keep it moving
After your system is in place, I can stay on to support:
Regular email sends
Light segmentation and list management
Adjustments based on what's working
This is steady, practical support. Not heavy campaign work.
How I work
My work is practical and execution-focused.
I step into what already exists, sort priorities, and move things forward.
I think about what your subscribers will receive and experience, not just whether the technical side is working.
I document what’s been done so your business isn’t relying on memory or workarounds.
Who this is for
This is a good fit if you run a service-based or creative business and handle most decisions yourself. If you're ready to hand off parts of your marketing and want it done thoughtfully, without unnecessary complexity, we're probably a good match.
Hello. . .
I’m a former enterprise UX designer who now supports small, independent, values-driven businesses with the practical work of running and improving their email marketing systems.
My background shapes how I approach structure, decisions, and implementation. I look for what’s unclear, what’s missing, and what will hold up over time.
Learn more
If you want to see how this support is structured, start with Services.